Social Media for Social Innovation

4-Week Online Course

Start Date: September TBD, 2024

You know social media is important. What is your strategy? How are you going to build community? How are you going to format your message to create social good?

The rules of communication are constantly changing. Our world rushes by in images, characters and statements via Instagram, Twitter, Facebook and TikTok. What do these new rules of communication mean for you personally and professionally?

You know social media is important. What is your strategy? How are you going to build community? How are you going to format your message to create social good?
The rules of communication are constantly changing. Our world rushes by in images, characters and statements via Instagram, Twitter, Facebook and TikTok. What do these new rules of communication mean for you personally and professionally?

WHO SHOULD TAKE THIS COURSE?

This certificate course is designed for, but not restricted to:

o Social Entrepreneurs

o Nonprofit leaders

o Community organizers

o Innovative business executives

o Recent graduates

WHO SHOULD TAKE THIS COURSE?

This certificate course is designed for, but not restricted to:

o Social Entrepreneurs

o Nonprofit leaders

o Community organizers

o Innovative business executives

o Recent graduates

FLEXIBLE SCHEDULE AND COMPELLING CONTENT

WITH AN AVERAGE OF 3-6 HOURS OF WORK PER WEEK, THIS ONLINE COURSE IS MADE FOR YOUR BUSY SCHEDULE: IT INCLUDES VIDEOS, LIVE WEBINARS, ARTICLES, AND FORUMS FOR DISCUSSIONS.

Course Format

This is an online course. Each week, a new module opens that includes videos, articles, and forums for discussions that can be completed offline at a convenient time for the participant.
The course also includes live sessions, which are not mandatory but highly recommended for creating connections with other participants and digging into course materials. Live session times are announced approximately one week before the course begins, as we do our best to take into account the time zones present in each class when we decide on session times.

What to expect: course skills and benefits

Flip the circles to find out more!

Deeper Understanding

Understand how this new age of information technology impacts your organization.

Online Strategies

Discover multiple communicative strategies for growing your organization online.

EI Online

Learn how emotional intelligence influences and determines your organizational growth online.

Tools

Learn online tools for developing a voice, network, and funding for your organization online.

Certificate

A certificate from the Centre for Executive Education within UPEACE, founded by the United Nations.

Personalized Feedback

Receive close communication with your course facilitator to gain crucial, personalized feedback.

Dynamic Learning

Enjoy an engaging, dynamic experience that allows you to connect and learn by doing.

Network

Create deep relationships with a tight-knit, international network of alumni.

Tools

Learn online tools for developing a voice, network, and funding for your organization online.

EI Online

Learn how emotional intelligence influences and determines your organizational growth online.

Online Strategies

Discover multiple communicative strategies for growing your organization online.

Deeper Understanding

Understand how this new age of information technology impacts your organization.

Certificate

A certificate from the Centre for Executive Education within UPEACE, founded by the United Nations.

Personalized Feedback

Receive close communication with your course facilitator to gain crucial, personalized feedback.

Dynamic Learning

Enjoy an engaging, dynamic experience that allows you to connect and learn by doing.

Network

Create deep relationships with a tight-knit, international network of alumni.

This course counts as part of the Diploma in Social Innovation or Global Leadership Diploma.

The online course will use the Moodle platform. Course readings, animated presentations, videos, forum questions, and assignments will be posted each week, and students must complete the required tasks by the following week. Each session will require between three to six hours of work, including readings, assignments, and activities.
Week 1: How Emotions Change Hearts & Minds
Week 2: Understanding Social Media Tools and Platforms
Week 3: Adding Value Through Original Content and Moderation
Week 4: Developing Your Storytelling Strategy

Laura García is a Mexican multimedia storyteller with a wide range of television and online experience. She started working as a multimedia journalist back in her hometown of Mexico as a photographer for a newspaper. Between 2008-2009, she lived and worked in Austin TX for a little while before coming to the UK in September 2011. Since then, she has worked in different newsrooms across the UK: ITV Meridian, BBC South East, BBC Radio Kent, NBC News, R4’s The World Tonight and ITN’s Channel 5 News. As a result of growing interest in UK politics since the vote to leave the European Union, every once in a while she works as a foreign correspondent for Imagen Mexico, Bloomberg Mexico and Estrella TV in Los Angeles. Currently, she teaches journalists from all over the world how to spot and verify disinformation. She is passionate about diversifying the media, cofounded a social enterprise called PressPad and runs the UK chapter of the Worldwide Association of Women Journalists and Writers.

This is a 4-week online course starting Septeber TBD, 2024. This course generally runs twice a year, so if this date does not work for you, please ask about future offerings at centre@upeace.org.

$650 tuition rate. A certificate is awarded upon completion by the Centre for Executive Education at the University for Peace, established by the General Assembly of the United Nations.

Enroll with someone else and each will receive a 10% discount.

Have a question? Contact us at centre@upeace.org , or visit our Frequently Asked Questions section.

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